BIG 5 CANADIAN BANK

Language Translation Tool Powered by Enterprise AI Model

2024

The Scenario

  • Upcoming language legislation imposed more stringent requirements in Canadian companies for working documents to be translated into English and French 

  • This bank was spending millions of dollars each year on third-party vendors with translators doing manual translation

  • With a new enterprise-wide mandate to leverage AI more in day-to-day activities to cut costs and increase efficiency, there was an opportunity to build an in-house tool to improve translation processes

  • Icon of line winding towards a star

    Experience Strategy

  • Icon of half brain half computer chip

    AI Service Design

  • Icon of three people in a circle and magnifying glass

    User Research

  • Icon of person standing in front of a screen with pie chart

    Executive Communication

What We Did

  • Service Blueprinting

    Not only mapping what the user experiences during the translation process, but understanding the service/technology that underpins it

  • Collaborative Concept Design

    Building user experience based on technical feasibility and limitations of the AI model 

  • Executive Socialization

    Communicate POC to steering committee and secure additional funding from C-suite executives to continue development

What We Achieved

  • Additional Funding Secured

    It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

  • Proof of Concept Prototype in 6 Weeks

    Because the tech POC was still being developed, it was important for discovery/experience strategy to work closely in tandem with tech and data to ensure the MVP design was optimized for tech constraints and enterprise tech ecosystem

  • AI Product Experience

    Build an AI experience requires understanding of where in the service experience it makes sense for AI to execute the task and where the human executes the task